An advertising brief for Graphics (foundation course). I chose to advertise something ‘mundane’ like paper, as it isn’t advertised much or in an interesting way. I tried to adopt a minimal style, and make it modern and playful. I also use a play on words in all the adverts, linking the benefits of recycled paper and the personalities of the people buying it.
I used primary imagery for the paper craft and ‘BrainFlower’ font on DAfont.